{"id":54299,"date":"2021-12-20T11:11:00","date_gmt":"2021-12-20T15:11:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=54299"},"modified":"2021-12-30T13:47:42","modified_gmt":"2021-12-30T17:47:42","slug":"subprime-lending","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/subprime-lending\/","title":{"rendered":"The History and Rise of Subprime Lending"},"content":{"rendered":"\n

What is subprime lending? How do subprime loans generate profit? <\/p>\n\n\n\n

Subprime lending is the practice of lending money to risky borrowers. The people who borrow on subprime rates tend to earn low incomes or have impaired credit history. As such, they are willing to pay higher interest rates on the borrowed money. <\/p>\n\n\n\n

Keep reading to learn about the rise of subprime lending and how it generates profit.<\/p>\n\n\n\n\n\n\n\n

The Rise of Subprime<\/strong> Lending<\/h2>\n\n\n\n

In the 1980s and 1990s, a new industry, led by firms like The Money Store, was being established to provide financial products and services to the least-creditworthy Americans. The home loans issued to un-creditworthy borrowers became known as subprime mortgages<\/strong>. Although subprime mortgages still only represented a small fraction of the total U.S. credit market at this time, they received a boost from the nation\u2019s growing income inequality. A more skewed income distribution created more and more potential subprime borrowers.<\/p>\n\n\n\n

Superficially, the structure of subprime mortgage<\/a> bonds resembled that of the original mortgage bonds that had been composed of mortgages to creditworthy borrowers. Investors would purchase different tranches, or tiers, of the bonds, only now they were exposed to a much higher risk of actual defaults<\/em>, <\/em><\/strong>because the bonds were composed of subprime mortgages.<\/strong><\/p>\n\n\n\n

Subprime mortgage loan originators were happy to issue loans to almost anybody<\/strong>. Bad credit score? No problem! No income? Nothing to worry about! Past history of delinquency and\/or foreclosure? Everyone deserves a second chance!<\/p>\n\n\n\n

Home prices seemed to be going up and up with no end in sight. Indeed, the U.S. was living through a period in which the residential housing market<\/a> had been on a general upward trend since the end of World War Two. The most secure, rock-solid investment appeared to be in homes<\/strong>. For this reason, subprime lenders were largely unconcerned with the risk of default. With the price of their homes always rising, borrowers would always be able to refinance easily. <\/strong>Refinancing simply meant using the equity in one\u2019s home as a form of collateral to obtain a new <\/em>loan. With this cash, people could pay their original mortgages (thus eliminating the possibility of default) and just take on new debt. It was a way to use a home as a piggy bank, a source of easy cash for over-extended borrowers.<\/p>\n\n\n\n

And even if a few borrowers failed to make their mortgage payments on time or couldn\u2019t refinance and obtain a new loan, the lenders would simply take back the house and issue a new mortgage to a new homeowner at an even higher principal, or money owed to the lender. <\/p>\n\n\n\n

Moreover, the subprime lenders weren\u2019t keeping the loans on their books. Through mortgage bonds, the loans they had issued to risky borrowers could be bundled, packaged, and sold off to other investors. Any risk of default would be their <\/em>problem. These incentives contributed to a widespread degradation of lending standards across the mortgage industry.<\/p>\n\n\n\n

Ramping Up<\/strong><\/h3>\n\n\n\n

Despite the inherent irrationality of the subprime lending market, it continued to thrive and grow as the 1990s became the early 2000s. In the 1990s, the market was maybe $30 billion: a drop in the ocean of the global credit market. By 2005, there were $625 billion in subprime mortgage loans, $500 billion of which had been packaged into bonds<\/strong>.<\/p>\n\n\n\n

Even more alarming, the quality of the underlying loans had only deteriorated over time. Seventy-five percent of the loans by this time were floating-rate or adjustable-rate<\/strong>. This meant that the borrowers received a low \u201cteaser-rate\u201d for the first two years or so of the mortgage, after which they would face rate increases and ever-larger payments (these latter were to become known as \u201cballoon payments\u201d). Of course, this meant that many borrowers would be unable to make their payments in just a few short years,<\/strong> which would, in turn, set off a wave of foreclosures. Although a few foreclosures were no big deal for investors, a large number would wipe out the value of the bonds made up of these mortgages. The time bomb had already been planted.<\/p>\n\n\n\n

But the subprime borrowers and the financial institutions still were unable to see what a dangerous game they were playing. A massive game of hot potato was taking hold of the financial system. Lenders had an incentive<\/a> to make as many subprime loans as possible and immediately sell them off to big Wall Street firms.<\/strong> These firms would then package them into mortgage-backed securities<\/a> and sell them off to unwitting investors. <\/p>\n\n\n\n

The loan originators and the big banks that assembled and sold the bonds were making so much money selling these bonds off to investors that neither really cared about the quality of the underlying loans. The banks pressured the subprime companies to make more and more loans, regardless of the borrowers\u2019 financial position. It became a matter of quantity over quality<\/a> and volume over value. <\/strong>This was easy to get away with in the unregulated, Wild West world of bond trading. Unlike the relative transparency of the stock market, the bond market was defined by the buying and selling of increasingly <\/strong>complicated financial instruments of which customers had an extremely limited understanding. This gave the bond traders<\/a> a powerful informational advantage that they exploited to the fullest. The ignorance of the institutional investors who purchased these securities, like pension and retirement funds, was a goldmine for the big banks.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

What is subprime lending? How do subprime loans generate profit? Subprime lending is the practice of lending money to risky borrowers. The people who borrow on subprime rates tend to earn low incomes or have impaired credit history. As such, they are willing to pay higher interest rates on the borrowed money. Keep reading to learn about the rise of subprime lending and how it generates profit.<\/p>\n","protected":false},"author":7,"featured_media":11377,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[81,20,31],"tags":[52],"class_list":["post-54299","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economics","category-ethics","category-money","tag-big-short","","tg-column-two"],"yoast_head":"\nThe History and Rise of Subprime Lending - Shortform Books<\/title>\n<meta name=\"description\" content=\"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The History and Rise of Subprime Lending\" \/>\n<meta property=\"og:description\" content=\"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-20T15:11:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-12-30T17:47:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darya Sinusoid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darya Sinusoid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\"},\"author\":{\"name\":\"Darya Sinusoid\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46\"},\"headline\":\"The History and Rise of Subprime Lending\",\"datePublished\":\"2021-12-20T15:11:00+00:00\",\"dateModified\":\"2021-12-30T17:47:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\"},\"wordCount\":906,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg\",\"keywords\":[\"The Big Short\"],\"articleSection\":[\"Economics\",\"Ethics\",\"Money\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\",\"name\":\"The History and Rise of Subprime Lending - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg\",\"datePublished\":\"2021-12-20T15:11:00+00:00\",\"dateModified\":\"2021-12-30T17:47:42+00:00\",\"description\":\"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.shortform.com\/blog\/subprime-lending\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"The Millionaire Next Door and Wealth Building\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.shortform.com\/blog\/subprime-lending\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.shortform.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The History and Rise of Subprime Lending\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"name\":\"Shortform Books\",\"description\":\"The World's Best Book Summaries\",\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.shortform.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\",\"name\":\"Shortform Books\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"width\":500,\"height\":74,\"caption\":\"Shortform Books\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46\",\"name\":\"Darya Sinusoid\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/07\/Untitled-design-1.png\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/07\/Untitled-design-1.png\",\"caption\":\"Darya Sinusoid\"},\"description\":\"Darya\u2019s love for reading started with fantasy novels (The LOTR trilogy is still her all-time-favorite). Growing up, however, she found herself transitioning to non-fiction, psychological, and self-help books. She has a degree in Psychology and a deep passion for the subject. She likes reading research-informed books that distill the workings of the human brain\/mind\/consciousness and thinking of ways to apply the insights to her own life. Some of her favorites include Thinking, Fast and Slow, How We Decide, and The Wisdom of the Enneagram.\",\"url\":\"https:\/\/www.shortform.com\/blog\/author\/darya\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The History and Rise of Subprime Lending - Shortform Books","description":"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.shortform.com\/blog\/subprime-lending\/","og_locale":"en_US","og_type":"article","og_title":"The History and Rise of Subprime Lending","og_description":"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.","og_url":"https:\/\/www.shortform.com\/blog\/subprime-lending\/","og_site_name":"Shortform Books","article_published_time":"2021-12-20T15:11:00+00:00","article_modified_time":"2021-12-30T17:47:42+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","type":"image\/jpeg"}],"author":"Darya Sinusoid","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Darya Sinusoid","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#article","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/"},"author":{"name":"Darya Sinusoid","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46"},"headline":"The History and Rise of Subprime Lending","datePublished":"2021-12-20T15:11:00+00:00","dateModified":"2021-12-30T17:47:42+00:00","mainEntityOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/"},"wordCount":906,"commentCount":0,"publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","keywords":["The Big Short"],"articleSection":["Economics","Ethics","Money"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.shortform.com\/blog\/subprime-lending\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/","url":"https:\/\/www.shortform.com\/blog\/subprime-lending\/","name":"The History and Rise of Subprime Lending - Shortform Books","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","datePublished":"2021-12-20T15:11:00+00:00","dateModified":"2021-12-30T17:47:42+00:00","description":"Subprime lending is the practice of lending money to risky borrowers. Learn about the rise of subprime loans and how they generate profit.","breadcrumb":{"@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.shortform.com\/blog\/subprime-lending\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#primaryimage","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","width":2560,"height":1707,"caption":"The Millionaire Next Door and Wealth Building"},{"@type":"BreadcrumbList","@id":"https:\/\/www.shortform.com\/blog\/subprime-lending\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.shortform.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The History and Rise of Subprime Lending"}]},{"@type":"WebSite","@id":"https:\/\/www.shortform.com\/blog\/#website","url":"https:\/\/www.shortform.com\/blog\/","name":"Shortform Books","description":"The World's Best Book Summaries","publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.shortform.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.shortform.com\/blog\/#organization","name":"Shortform Books","url":"https:\/\/www.shortform.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","width":500,"height":74,"caption":"Shortform Books"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46","name":"Darya Sinusoid","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/07\/Untitled-design-1.png","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/07\/Untitled-design-1.png","caption":"Darya Sinusoid"},"description":"Darya\u2019s love for reading started with fantasy novels (The LOTR trilogy is still her all-time-favorite). Growing up, however, she found herself transitioning to non-fiction, psychological, and self-help books. She has a degree in Psychology and a deep passion for the subject. She likes reading research-informed books that distill the workings of the human brain\/mind\/consciousness and thinking of ways to apply the insights to her own life. Some of her favorites include Thinking, Fast and Slow, How We Decide, and The Wisdom of the Enneagram.","url":"https:\/\/www.shortform.com\/blog\/author\/darya\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/how-to-create-wealth-rich-dad-poor-dad-scaled.jpg","_links":{"self":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/54299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/comments?post=54299"}],"version-history":[{"count":6,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/54299\/revisions"}],"predecessor-version":[{"id":57471,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/54299\/revisions\/57471"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media\/11377"}],"wp:attachment":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media?parent=54299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/categories?post=54299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/tags?post=54299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}