{"id":49911,"date":"2021-09-22T12:09:00","date_gmt":"2021-09-22T16:09:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=49911"},"modified":"2021-09-28T14:55:57","modified_gmt":"2021-09-28T18:55:57","slug":"how-to-deal-with-negative-comments","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/how-to-deal-with-negative-comments\/","title":{"rendered":"How to Deal With Negative Comments as a Salesperson"},"content":{"rendered":"\n

How do you deal with negative comments on social media? Why do you need social media for sales?<\/p>\n\n\n\n

Negative comments on social media can tarnish your brand reputation which affects sales. You can deal with negative comments by preemptively creating a positive brand image<\/a>, and addressing the complaints of unhappy customers as soon as possible. You need social media for sales because it helps new buyers find you, and it reminds existing customers of your existence.<\/p>\n\n\n\n

Read on to master how to deal with negative comments<\/a>.<\/p>\n\n\n\n\n\n\n\n

Dealing With Negative Comments<\/strong><\/h2>\n\n\n\n

Many people try to save time by avoiding social media. However, having a social media presence is critical to sales and can actually <\/strong>save <\/em><\/strong>you time if you use it properly.<\/strong> (Shortform example: If you provide information about your products and prices online, people might approach you instead of you having to track them down.)<\/p>\n\n\n\n

You need a social media presence because it helps people find you and regularly reminds them of your existence. <\/strong>Today, most people\u2019s first step to making a purchase is to research products, companies, and potentially even individual salespeople online. You need to be online so people can find you, and you need to be active <\/em>online so people regularly encounter you. You want to become so prevalent in people\u2019s minds that whenever they think about buying something, they think about you first. <\/p>\n\n\n\n

As far as what to actually post, think of social media like going to a party\u2014your job might come up in conversation, but most of the conversation will be about social things. Cardone suggests looking at his Twitter<\/a> and Facebook <\/a>accounts to get a sense of the balance.<\/p>\n\n\n\n

Another major topic when it comes to social media is how to deal with negative comments. Before social media, if people had a bad experience with you or your company, they\u2019d tell the people they knew. Today, a bad online review can reach thousands of people, and if you get more than a few bad reviews, you\u2019ll start losing customers.<\/strong><\/p>\n\n\n\n

You\u2019re inevitably going to have to deal with negative comments at some point for three reasons:<\/p>\n\n\n\n

  1. As soon as something starts getting attention it also attracts criticism.<\/li>
  2. Unhappy customers are more likely to write reviews than satisfied ones.<\/li>
  3. There\u2019s no fact-checking process for reviews, so people can write whatever they want, even if it\u2019s not true.<\/li><\/ol>\n\n\n\n

    Here\u2019s how to deal with negative comments on social media:<\/p>\n\n\n\n