{"id":49159,"date":"2021-09-08T16:35:00","date_gmt":"2021-09-08T20:35:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=49159"},"modified":"2021-09-20T11:06:24","modified_gmt":"2021-09-20T15:06:24","slug":"visionary-leadership-style","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/","title":{"rendered":"Adopt a Visionary Leadership Style: Be a Clock Builder"},"content":{"rendered":"\n<p>How does a <a href=\"https:\/\/www.shortform.com\/blog\/visionary-management-style\/\">visionary leadership<\/a> style lay the path for enduring success? What does it mean to be a clock builder?<\/p>\n\n\n\n<p>Contrary to public opinion, <a href=\"https:\/\/www.shortform.com\/blog\/visionary-company\/\">visionary companies<\/a> don\u2019t need a high-profile, charismatic leader to achieve enduring greatness. They simply need someone with a visionary leadership style who focuses on clock building rather than time-telling.<\/p>\n\n\n\n<p>Read more to learn about the qualities of a visionary leadership style.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">A Superstar CEO Isn\u2019t Everything<\/h2>\n\n\n\n<p>Companies don\u2019t become visionary through one charismatic leader. <strong>While a high-profile leader who fits the mold of the superstar CEO isn\u2019t necessary, <em>good leadership<\/em> is. <\/strong>After all, it\u2019s highly unlikely for a company to last long with one mediocre head after another.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Is a Visionary Leadership Style?<\/h3>\n\n\n\n<p>Though their personalities vary from larger-than-life and charismatic to quiet and unassuming, people with a visionary leadership style are driven by a common purpose: <strong>They recognize that their job is to build something that will endure even after they\u2019re gone. <\/strong>They know that, just as one great idea and one great product can become obsolete, so too can a <a href=\"https:\/\/www.shortform.com\/blog\/characteristics-of-a-good-leader\/\">great leader<\/a>. Rather than being driven by making one product successful or building their own personal brand, they focus on building an organization that lasts.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>For example, William McKnight didn\u2019t fit the usual image of a superstar CEO. By all accounts, he was modest, quiet, and thoughtful. Exhibiting a visionary leadership style, he was more interested in leaving behind an enduring company than in being mentioned in <a href=\"https:\/\/www.shortform.com\/blog\/reading-history-books\/\">history books<\/a>. He was at the helm of 3M for over five decades as general manager, chief executive, and then chairman. Not a lot of people know his name, but people the world over know 3M, even long after McKnight\u2019s time.<\/li><\/ul>\n\n\n\n<p>(Shortform note: <a href=\"https:\/\/www.shortform.com\/app\/book\/the-5-levels-of-leadership\">Read our summary of <em>The 5 Levels of Leadership<\/em><\/a> to learn how to develop a visionary leadership style and become a strong leader that builds a legacy instead of a brand.)&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A Paradigm Shift: From Time Telling to Clock Building<\/h3>\n\n\n\n<p>The fact that visionary companies don\u2019t rely on one great idea or one superstar CEO represents one of their distinguishing characteristics: <strong>Rather than focusing on \u201ctime telling,\u201d they focus on \u201cclock building.\u201d&nbsp;<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Time telling: <\/strong>You<strong> <\/strong>rely on one person\u2019s unique ability to tell the exact time by looking at the sky. Once that person is gone, everyone else will be lost. Letting one great idea or leader carry a whole company is time telling.<\/li><li><strong>Clock building: <\/strong>You make a \u201cclock,\u201d or system, that can tell everyone the time, even after you\u2019re gone. Creating an <a href=\"https:\/\/www.shortform.com\/blog\/innovative-organizations\/\">innovative company<\/a> and strengthening your leadership culture so that the company will continue to thrive is clock building.<\/li><\/ul>\n\n\n\n<p>For example, Walmart\u2019s Sam Walton had the stereotypical superstar CEO charisma, but also had an essential characteristic of <a href=\"https:\/\/www.shortform.com\/blog\/a-visionary-leader\/\">a visionary leader<\/a>: He was an architect. Using a visionary leadership style, he empowered people to run their departments, gave incentives to encourage creativity and productivity, and democratized the sharing of ideas. He also groomed his successor to ensure that Walmart stayed true to what it stood for.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How does a visionary leadership style lay the path for enduring success? What does it mean to be a clock builder? Contrary to public opinion, visionary companies don\u2019t need a high-profile, charismatic leader to achieve enduring greatness. They simply need someone with a visionary leadership style who focuses on clock building rather than time-telling. Read more to learn about the qualities of a visionary leadership style.<\/p>\n","protected":false},"author":9,"featured_media":49163,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,14,43],"tags":[493],"class_list":["post-49159","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-management","category-self-improvement","tag-built-to-last","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Adopt a Visionary Leadership Style: Be a Clock Builder - Shortform Books<\/title>\n<meta name=\"description\" content=\"Successful companies don\u2019t need a superstar CEO. They need a visionary leader. 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Learn how a visionary leadership style makes a company great.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-08T20:35:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-20T15:06:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2021\/09\/visionary-leadership-style.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"373\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elizabeth Whitworth\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elizabeth Whitworth\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/\"},\"author\":{\"name\":\"Elizabeth Whitworth\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/d2928cf6c11a69ced1491d6a5b74fb13\"},\"headline\":\"Adopt a Visionary Leadership Style: Be a Clock Builder\",\"datePublished\":\"2021-09-08T20:35:00+00:00\",\"dateModified\":\"2021-09-20T15:06:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/\"},\"wordCount\":530,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/09\/visionary-leadership-style.jpg\",\"keywords\":[\"Built to Last\"],\"articleSection\":[\"Business\",\"Management\",\"Self-Improvement\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/\",\"name\":\"Adopt a Visionary Leadership Style: Be a Clock Builder - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/visionary-leadership-style\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/09\/visionary-leadership-style.jpg\",\"datePublished\":\"2021-09-08T20:35:00+00:00\",\"dateModified\":\"2021-09-20T15:06:24+00:00\",\"description\":\"Successful companies don\u2019t need a superstar CEO. 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