{"id":27830,"date":"2021-03-09T10:20:50","date_gmt":"2021-03-09T14:20:50","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=27830"},"modified":"2021-03-11T19:24:46","modified_gmt":"2021-03-11T23:24:46","slug":"elizabeth-holmes-book","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/","title":{"rendered":"Elizbath Holmes: Book Explains Rise and Fall"},"content":{"rendered":"\n<p>What is the Elizabeth Holmes book? What did Elizabeth Holmes do and why?<\/p>\n\n\n\n<p>In the Elizabeth Holmes book Bad Blood, author John Carreyrou explains how Holmes&#8217; charismatic leadership defrauded investors. Holmes&#8217;s company, Theranos, never delivered their product despite big promises.<\/p>\n\n\n\n<p>Read more about the Elizabeth Holmes book and how it explains her deception with Theranos. <\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Elizabeth Holmes: Book Questions Everything<\/strong><\/h2>\n\n\n\n<p><strong>It has to start with Elizabeth Holmes, who dreamed big.<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>She clearly had large ambitions. When asked what she wanted to be at 10 year old, she answered \u201ca billionaire.\u201d<\/li><li>When her dad suggested she get a PhD, she declined. Instead, she said, \u201cI want to make money.\u201d<\/li><li>It might be reasonable to assume Holmes started with good intentions. After a summer in Asia during the SARS period, she researched the patent literature and proposed a way to test blood with small amounts of blood. Her adviser was impressed and encouraged her to start a company.<\/li><li>But this same ambition brought her down a slippery slope of deception.<\/li><\/ul>\n\n\n\n<p><strong>Theranos had a vision people <\/strong><strong><em>wanted<\/em><\/strong><strong> to believe in <\/strong>&#8211; \u201cdetect diseases early so no one has to die unnecessarily.\u201d All types of stakeholders saw what they <em>wanted to see <\/em>in it, allowing large suspension of disbelief.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Investors saw a huge financial opportunity. The medical testing market is huge &#8211; allowing patients to test at home, and using the resulting data to inform <a href=\"https:\/\/www.shortform.com\/blog\/informed-decision-making-in-healthcare\/\">medical decisions<\/a>, makes it even bigger.<\/li><li>Patients and their families saw better decisionmaking and less pain.<\/li><li>The public saw a thrilling female founder who could be the next Steve Jobs. They wanted to celebrate a brilliant female innovator in an age of female empowerment.<\/li><li>Partners like Walgreens and Safeway saw a way to compete against competitors like CVS, and to rejuvenate their financials. So they partnered with Theranos to roll out blood-testing clinics at their locations.<\/li><li>Senior mentors like George Schultz, General Mattis saw a granddaughter-like figure to mentor. So they lent their name to Theranos as advisors.<\/li><li>Anyone with equity (employees, investors, and advisory board included) had a huge <a href=\"https:\/\/www.shortform.com\/blog\/what-is-incentive-meaning-and-definition-economics\/\">incentive<\/a> to believe the company would work.<\/li><\/ul>\n\n\n\n<p><strong>Elizabeth Holmes practiced charismatic techniques to win over supporters.<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Elizabeth spoke sincerely and enthusiastically about the mission. It gave the impression that there was <em>no way <\/em>someone with this sincerity could be beguiling.<\/li><li>To the Walgreens CFO, Elizabeth gave a gift of an American flag \u201cflown over Afghanistan\u201d with a dedication to Walgreens written on it.<\/li><li>Many people repeated: \u201cshe had this intense way of looking at you while she spoke that made you believe in her and want to follow her.\u201d <a href=\"https:\/\/www.youtube.com\/watch?v=e9eBFKXkKk4\">Here\u2019s an example of Holmes speaking in a Theranos promotional video<\/a>.<\/li><li>She apparently affected her voice to be a strikingly low baritone, possibly convinced it would lead to better results in a male-dominated world.<\/li><\/ul>\n\n\n\n<p>The Elizabeth Holmes book Bad Blood helped explain the history of deception and fraud in the company. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the Elizabeth Holmes book? What did Elizabeth Holmes do and why? In the Elizabeth Holmes book Bad Blood, author John Carreyrou explains how Holmes&#8217; charismatic leadership defrauded investors. Holmes&#8217;s company, Theranos, never delivered their product despite big promises. Read more about the Elizabeth Holmes book and how it explains her deception with Theranos.<\/p>\n","protected":false},"author":5,"featured_media":11760,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[40,33],"tags":[220],"class_list":["post-27830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-books","category-people","tag-bad-blood","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Elizbath Holmes: Book Explains Rise and Fall - Shortform Books<\/title>\n<meta name=\"description\" content=\"What is the Elizabeth Holmes book about? John Carreyrou&#039;s book, Bad Blood, investigates Holmes&#039; practices and Theranos&#039; deception.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elizbath Holmes: Book Explains Rise and Fall\" \/>\n<meta property=\"og:description\" content=\"What is the Elizabeth Holmes book about? John Carreyrou&#039;s book, Bad Blood, investigates Holmes&#039; practices and Theranos&#039; deception.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-09T14:20:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-03-11T23:24:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/the-immortal-life-of-henrietta-lacks-lengauer.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1031\" \/>\n\t<meta property=\"og:image:height\" content=\"577\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carrie Cabral\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carrie Cabral\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\"},\"author\":{\"name\":\"Carrie Cabral\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/2ababb7c63a94ff5d2190f71dc417d56\"},\"headline\":\"Elizbath Holmes: Book Explains Rise and Fall\",\"datePublished\":\"2021-03-09T14:20:50+00:00\",\"dateModified\":\"2021-03-11T23:24:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\"},\"wordCount\":489,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/the-immortal-life-of-henrietta-lacks-lengauer.jpg\",\"keywords\":[\"Bad Blood\"],\"articleSection\":[\"Books\",\"People\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/\",\"name\":\"Elizbath Holmes: Book Explains Rise and Fall - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/elizabeth-holmes-book\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/07\/the-immortal-life-of-henrietta-lacks-lengauer.jpg\",\"datePublished\":\"2021-03-09T14:20:50+00:00\",\"dateModified\":\"2021-03-11T23:24:46+00:00\",\"description\":\"What is the Elizabeth Holmes book about? 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