{"id":26652,"date":"2021-02-24T09:57:45","date_gmt":"2021-02-24T13:57:45","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=26652"},"modified":"2021-02-24T20:00:33","modified_gmt":"2021-02-25T00:00:33","slug":"scope-insensitivity","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/","title":{"rendered":"Scope Insensitivity: Why You Donate to Charity"},"content":{"rendered":"\n<p>What is scope insensitivity? How does the failure to visualize large quantities affect charitable <a href=\"https:\/\/www.shortform.com\/blog\/methods-of-decision-making-crucial-conversations\/\">decision-making<\/a>?<\/p>\n\n\n\n<p>Scope insensitivity (also known as scope neglect)&nbsp;is a <a href=\"https:\/\/www.shortform.com\/blog\/cognitive-bias-definition\/\">cognitive bias<\/a> that occurs when a problem is sized up based on its mental image as opposed to its actual complexity or scope. The scope insensitivity bias is central to charitable decision-making as it affects how much people are willing to pay to help a cause.<\/p>\n\n\n\n<p>Read on to learn about scope insensitivity and its implications for charitable decision-making.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">What Is Scope Insensitivity?<\/h2>\n\n\n\n<p><strong>Scope insensitivity is the tendency to respond to a situation based on our mental image of it rather than the actual scope of the problem. <\/strong>For example, one study asked people how much they would pay to prevent 2,000 birds from drowning in spilled oil. They asked a second group of people how much they\u2019d pay to prevent 20,000 birds from drowning, and a third group was asked about 200,000 birds. But across all three groups, the average answer was roughly the same\u2014about $80.&nbsp;<\/p>\n\n\n\n<p>Logically, this doesn\u2019t make sense: We should be willing to pay much more money to prevent the deaths of 200,000 animals than 2,000. But when asked this question, we don\u2019t actually picture the exact number of birds. Instead, we instinctively picture the sad image of an oil-soaked bird that we\u2019ve seen in news reports and dish soap commercials. <strong>Instead of basing our answer on the actual scope of the problem, we base it on how bad that image makes us <\/strong><strong><em>feel<\/em><\/strong><strong>. <\/strong>The image is the same no matter how many birds are involved, so our answer is the same too.<\/p>\n\n\n\n<p>This is another form of cognitive bait-and-switch. The difficult question is \u201cWhat is the objective monetary value of the damage caused by this problem?\u201d\u2014or in this case, \u201cHow much is the life of one bird worth?\u201d But that\u2019s difficult to answer, so we swap in an easier question: \u201cHow bad does the image of just one dying bird make me feel?\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is scope insensitivity? How does the failure to visualize large quantities affect charitable decision-making? Scope insensitivity (also known as scope neglect)&nbsp;is a cognitive bias that occurs when a problem is sized up based on its mental image as opposed to its actual complexity or scope. The scope insensitivity bias is central to charitable decision-making as it affects how much people are willing to pay to help a cause. Read on to learn about scope insensitivity and its implications for charitable decision-making.<\/p>\n","protected":false},"author":7,"featured_media":26766,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[9],"tags":[203],"class_list":["post-26652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-psychology","tag-superforecasting","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Scope Insensitivity: Why You Donate to Charity - Shortform Books<\/title>\n<meta name=\"description\" content=\"Scope insensitivity is a cognitive bias that occurs when a problem is sized up based on its mental image as opposed to its actual scope.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scope Insensitivity: Why You Donate to Charity\" \/>\n<meta property=\"og:description\" content=\"Scope insensitivity is a cognitive bias that occurs when a problem is sized up based on its mental image as opposed to its actual scope.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-24T13:57:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-25T00:00:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2021\/02\/birds-animals-fly-migration.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1220\" \/>\n\t<meta property=\"og:image:height\" content=\"650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darya Sinusoid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darya Sinusoid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\"},\"author\":{\"name\":\"Darya Sinusoid\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46\"},\"headline\":\"Scope Insensitivity: Why You Donate to Charity\",\"datePublished\":\"2021-02-24T13:57:45+00:00\",\"dateModified\":\"2021-02-25T00:00:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\"},\"wordCount\":342,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/02\/birds-animals-fly-migration.jpg\",\"keywords\":[\"Superforecasting\"],\"articleSection\":[\"Psychology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/scope-insensitivity\/\",\"name\":\"Scope Insensitivity: Why You Donate to Charity - 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