{"id":24380,"date":"2021-01-26T22:38:00","date_gmt":"2021-01-27T02:38:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=24380"},"modified":"2021-01-29T17:43:55","modified_gmt":"2021-01-29T21:43:55","slug":"reward-sensitivity","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/","title":{"rendered":"Reward Sensitivity: One Way to Identify an Extrovert"},"content":{"rendered":"\n<p>What is reward sensitivity? How do introverts and extroverts differ in the way they respond to rewards?<\/p>\n\n\n\n<p>Reward sensitivity is a characteristic in which someone is highly motivated to seek rewards. A reward can be anything from a promotion at work to societal influence.<\/p>\n\n\n\n<p>Keep reading for more about reward sensitivity and how it presents in extroverts.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Reward Sensitivity<\/strong><\/h2>\n\n\n\n<p><strong>A big difference between introverts and extroverts is how they view potential rewards<\/strong> or benefits they might get from taking certain actions. Extroverts are often reward-sensitive, meaning they\u2019re highly motivated to seek rewards, whether job promotions, gambling winnings, or goals such as money, social status, sex, and influence. In contrast, introverts are better at controlling their emotional response to potential rewards and delaying gratification.<\/p>\n\n\n\n<p>Some researchers believe the tendency to seek rewards\u2014from alpha status to money and sex\u2014is a key characteristic of extroversion. Reward-seeking drives them to be more ambitious and social than introverts. <strong>Extroverts get a \u201chigh\u201d (pleasure and excitement) from pursuing and reaching their goals<\/strong>. This takes the form of a jolt of dopamine (a chemical response) in the brain. Introverts don\u2019t experience a high as easily.<\/p>\n\n\n\n<p>Reward-seeking gives extroverts the courage to take chances and take on challenges, but it can also get out of hand. <strong>An obsession with a big payoff can drive people to act irrationally and ignore clear warning signs.<\/strong>&nbsp;<\/p>\n\n\n\n<p>Janice Dorn, a \u201cfinancial psychiatrist\u201d who studies reward sensitivity, has seen the downside first hand. She recalled counseling an investor who kept buying and selling stock despite continuously losing money in 2008 (the year of the big market crash)\u2014to the point of ultimately losing $700,000. He was so excited at the possibility of ultimately making a lot of money that he ignored the warning signs to slow down and actually escalated his buying when he shouldn\u2019t have. According to Dorn, the extroverted traders she works with are more likely to get carried away by potential rewards, while introverts heed warning signals and are more able to control their emotions.<\/p>\n\n\n\n<p>Similarly, company directors buying other companies can get so caught up in beating other bidders that they pay more than the target company is worth. Behavioral economists call this phenomenon \u201cdeal fever,\u201d and its result the \u201cwinner\u2019s curse\u201d (the consequences of a bad deal). The AOL-Time Warner merger in 2000 is an example: Time Warner\u2019s directors approved the deal despite signs that AOL\u2019s stock was overvalued. Time Warner shareholders lost $200 billion.<\/p>\n\n\n\n<p>Further, University of Wisconsin researchers found that when reward-sensitive extroverts run into roadblocks or warning signs while pursuing a goal, they press ahead even harder without considering the warning signs. In contrast, introverts stop, question themselves, and become more vigilant. <strong>Because they stop and reassess, introverts are better able to learn from setbacks or mistakes and to foresee future problems.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is reward sensitivity? How do introverts and extroverts differ in the way they respond to rewards? Reward sensitivity is a characteristic in which someone is highly motivated to seek rewards. A reward can be anything from a promotion at work to societal influence. Keep reading for more about reward sensitivity and how it presents in extroverts.<\/p>\n","protected":false},"author":6,"featured_media":18016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34,42,9],"tags":[192],"class_list":["post-24380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-motivation","category-psychology","tag-quiet-the-power-of-introverts","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reward Sensitivity: One Way to Identify an Extrovert - Shortform Books<\/title>\n<meta name=\"description\" content=\"Are you highly motivated by any reward or incentive? You might be an extrovert. 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Reward sensitivity may be a key quality of extroverts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-27T02:38:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-29T21:43:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2020\/11\/total-money-makeover-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1205\" \/>\n\t<meta property=\"og:image:height\" content=\"711\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rina Shah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rina Shah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/\"},\"author\":{\"name\":\"Rina Shah\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/d07435826f13a8f422d5d333dceac287\"},\"headline\":\"Reward Sensitivity: One Way to Identify an Extrovert\",\"datePublished\":\"2021-01-27T02:38:00+00:00\",\"dateModified\":\"2021-01-29T21:43:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/\"},\"wordCount\":480,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/11\/total-money-makeover-1.jpg\",\"keywords\":[\"Quiet: The Power of Introverts\"],\"articleSection\":[\"Communication\",\"Motivation\",\"Psychology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/\",\"name\":\"Reward Sensitivity: One Way to Identify an Extrovert - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reward-sensitivity\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/11\/total-money-makeover-1.jpg\",\"datePublished\":\"2021-01-27T02:38:00+00:00\",\"dateModified\":\"2021-01-29T21:43:55+00:00\",\"description\":\"Are you highly motivated by any reward or incentive? 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