{"id":15685,"date":"2020-10-07T21:21:00","date_gmt":"2020-10-08T01:21:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=15685"},"modified":"2020-10-11T17:22:04","modified_gmt":"2020-10-11T21:22:04","slug":"nudge-people","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/nudge-people\/","title":{"rendered":"Nudge People to Help Them Make Better Choices"},"content":{"rendered":"\n<p>How can you nudge people to make better choices? What is the benefit of doing so?<\/p>\n\n\n\n<p>When you nudge people, you are guiding them towards certain choices. Nudging doesn&#8217;t force anyone to do anything, but can help guide them toward better choices. <\/p>\n\n\n\n<p>Learn more about how and why to nudge people.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">Using Libertarian Paternalism to Nudge People<\/h2>\n\n\n\n<p><a href=\"https:\/\/www.shortform.com\/blog\/libertarian-paternalism\/\">Libertarian paternalism<\/a> seeks to reduce the footprint of the State and promote freedom in as many areas of human life as it can. <strong>One reform that would protect personal <\/strong><strong><em>and<\/em><\/strong><strong> religious freedom is removing the State from the marriage business\u2014by making \u201cmarriage\u201d solely a private or religious designation<\/strong>.<\/p>\n\n\n\n<p>In a world where libertarian paternalistic principles held sway, the legal status and various material benefits\u2014tax advantages, inheritance and ownership rights, and medical privileges\u2014currently conferred by \u201cmarriage\u201d would become the features of \u201ccivil unions.\u201d <strong>In other words, any two people\u2014gay or straight, of any sex, race, and\/or religion\u2014would be able to obtain a civil union from the state<\/strong>, thus reserving the various rites, symbols, and restrictions of traditional \u201cmarriage\u201d for religious institutions.<\/p>\n\n\n\n<p>Perhaps the most serious objection to a reform like this is its effect on children and\/or the more vulnerable half of a marriage (often the female in a heterosexual couple). Those who mount this objection argue that legal marriage provides robust protections for these parties, in the forms of custody rights, child-support payments, alimony, etc. <strong>However, there\u2019s no reason to think that these legal obligations couldn\u2019t be maintained under a \u201ccivil union\u201d licensing scheme instead of a \u201cmarriage\u201d scheme<\/strong>. Between the legal obligations and rights conferred by a \u201ccivil union\u201d and the personal and spiritual commitment signified by a private or religious \u201cmarriage,\u201d no family will be worse off with the dissolution of legally sanctioned \u201cmarriage.\u201d&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Nudges for Couples<\/strong><\/h3>\n\n\n\n<p>The question of the official institution of marriage notwithstanding, libertarian paternalism offers new ways of looking at the old rules of people\u2019s attachments to each other.<\/p>\n\n\n\n<p>As we learned in Chapter 1, most people know that 50% of marriages end in divorce, yet nearly 0% of newlyweds think theirs will. This unbridled optimism often leads couples to forego prenuptial agreements, which could offer the opportunity for more vulnerable halves of couples to protect themselves. That&#8217;s where it might be ideal to nudge people.<\/p>\n\n\n\n<p><strong>The libertarian paternalistic solution is, of course, to improve the legal defaults<\/strong> <strong>and nudge people<\/strong>. In the absence of a prenuptial agreement (which would override any default rules), post-divorce custody and financial arrangements should resemble their pre-divorce form\u2014that is, if one parent has been the clear primary caretaker, that parent should continue in that role, with financial support from the other party.<\/p>\n\n\n\n<p>A libertarian paternalist would also nudge people by making divorce law simpler and clearer. At the moment, judges have wide discretion in divorce proceedings, and because individuals are both biased toward their own position and ignorant of divorce law, judgments often shock either party. <strong>With a more limited range of possible judgments\u2014analogous to criminal sentencing guidelines, for example\u2014and better information provided to newlyweds, individuals will have a better idea of what to expect from a divorce<\/strong>.<\/p>\n\n\n\n<p>For example, a support-payment range could be derived from a publicly available formula based on the couple\u2019s respective ages, vocations, earning potential, past earnings, health, and other factors. Deviations from the formula might be possible, but rare, and so separating spouses would be more inclined to agree to more reasonable terms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Paternalism as a Slippery Slope<\/strong><\/h3>\n\n\n\n<p>One objection to the strategies that nudge people: Where does it end?&nbsp;<\/p>\n\n\n\n<p>Tobacco regulation is a case in point. Information campaigns and surgeon\u2019s general warnings have mutated into astronomical taxes (in certain US states), a rise in the legal age to purchase tobacco products, and bans on smoking in some public spaces. <strong>At least in the realm of cigarette use, the government has gradually reduced freedom<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How can you nudge people to make better choices? What is the benefit of doing so? When you nudge people, you are guiding them towards certain choices. Nudging doesn&#8217;t force anyone to do anything, but can help guide them toward better choices. Learn more about how and why to nudge people.<\/p>\n","protected":false},"author":6,"featured_media":15960,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[42,9],"tags":[132],"class_list":["post-15685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-motivation","category-psychology","tag-nudge","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nudge People to Help Them Make Better Choices - Shortform Books<\/title>\n<meta name=\"description\" content=\"Why should you nudge people to make better choices? People don&#039;t always do what&#039;s best for themselves. 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Here&#039;s how you can help.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/nudge-people\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2020-10-08T01:21:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-11T21:22:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2020\/10\/Nudge-people-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1706\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rina Shah\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rina Shah\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/\"},\"author\":{\"name\":\"Rina Shah\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/d07435826f13a8f422d5d333dceac287\"},\"headline\":\"Nudge People to Help Them Make Better Choices\",\"datePublished\":\"2020-10-08T01:21:00+00:00\",\"dateModified\":\"2020-10-11T21:22:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/\"},\"wordCount\":663,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/10\/Nudge-people-scaled.jpg\",\"keywords\":[\"Nudge\"],\"articleSection\":[\"Motivation\",\"Psychology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/nudge-people\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/\",\"name\":\"Nudge People to Help Them Make Better Choices - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/nudge-people\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2020\/10\/Nudge-people-scaled.jpg\",\"datePublished\":\"2020-10-08T01:21:00+00:00\",\"dateModified\":\"2020-10-11T21:22:04+00:00\",\"description\":\"Why should you nudge people to make better choices? 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