{"id":129982,"date":"2024-09-25T10:15:56","date_gmt":"2024-09-25T14:15:56","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=129982"},"modified":"2024-10-01T11:16:03","modified_gmt":"2024-10-01T15:16:03","slug":"how-to-structure-a-business","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/how-to-structure-a-business\/","title":{"rendered":"How to Structure a Business for a Seamless Work Flow"},"content":{"rendered":"\n<p>Why should all teams work together in a business? What are effective ways to get teams to interact with each other?<\/p>\n\n\n\n<p>Even the best product teams don\u2019t exist in isolation. How teams are organized within a business structure plays an important role in how well individual teams function. <\/p>\n\n\n\n<p>Check out how to structure a business that has teams working together under one purpose.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-structuring-your-organization\"><strong>Structuring Your Organization<\/strong><\/h2>\n\n\n\n<p>Figuring out how to structure a business clarifies how teams interact while keeping them aligned with company interests, granting them autonomy to meet their objectives without undermining other teams&#8217; roles, and remaining dynamic enough to adjust in response to evolving business realities.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.shortform.com\/blog\/creating-a-product\/\">Creating a product<\/a> often involves multiple teams working toward a <a href=\"https:\/\/www.shortform.com\/blog\/team-purpose\/\">shared purpose<\/a>, which raises the question of how to organize their work. Some teams design products directly for the customer, while others exist to support their fellow teams. Team relationships can get complicated quickly, so Marty Cagan and Chris Jones write that <strong>it\u2019s vital to establish each team&#8217;s area of responsibility and authority<\/strong>. The framework this creates, called a \u201cteam topology,\u201d clarifies how teams relate to each other while defining their individual areas of expertise. Ideally, your company\u2019s structure will be such that all teams remain aligned with your company\u2019s vision by keeping them focused on how their work contributes to the end-user experience.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>The \u201cCover and Move\u201d Strategy in Product Leadership<\/strong><br><br>After setting up the framework defining team relationships, as Cagan and Jones describe, product leaders must play an <em>active <\/em>role in ensuring teams function well together. A parallel idea outside the business world is the military concept of \u201c<a href=\"https:\/\/shortform.com\/app\/book\/extreme-ownership\/part-ii\" target=\"_blank\" rel=\"noreferrer noopener\">Cover and Move<\/a>,\u201d as explained by Jocko Willink and <a href=\"https:\/\/www.shortform.com\/blog\/leif-babin-navy-seal\/\">Leif Babin<\/a> in <a href=\"https:\/\/shortform.com\/app\/book\/extreme-ownership\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Extreme Ownership<\/em><\/a>. In the \u201cCover and Move\u201d strategy, one team of soldiers protects another as the second team moves into a new position, after which the teams switch roles. <br><br>In product leadership, this could refer to one team double-checking another team\u2019s work before switching places and receiving the same guidance.&nbsp;Just as the commanders of combat units support each other in the field, product leaders should always keep the bigger picture in mind, promote a sense of mutual support, and encourage teams to understand how their actions impact the other teams they work with. This <a href=\"https:\/\/shortform.com\/app\/book\/extreme-ownership\/part-ii#battle-story-always-consider-how-different-teams-can-help-each-other\" target=\"_blank\" rel=\"noreferrer noopener\">battlefield mindset<\/a> steers teams away from internal competition to focus on their collective success.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Cagan and Jones say it&#8217;s important to remember that <strong>team structures aren\u2019t static\u2014they evolve over time<\/strong>. For instance, a company\u2019s IT department might need to take on additional work when other teams launch products. If left unmanaged, this evolution of duties may lead to a growing imbalance of work that leads to unexpected bottlenecks throughout the production process. Therefore, team structures need regular review and adjustment due to the shifting realities of your business. Signs that indicate a change is needed include frequently shifting employees between teams or receiving complaints about excessive slowdowns from different sectors of your business.<\/p>\n\n\n\n<p>(Shortform note: If you don\u2019t control your team structure\u2019s evolution the way Cagan and Jones insist that you should, the results can be disastrous. In <a href=\"https:\/\/www.shortform.com\/app\/book\/the-phoenix-project\" target=\"_blank\" rel=\"noreferrer noopener\"><em>The Phoenix Project<\/em><\/a>, Gene Kim, Kevin Behr, and George Spafford demonstrate how the slow, unmanaged buildup of work in one part of an organization can create a bottleneck that <a href=\"https:\/\/www.shortform.com\/app\/book\/the-phoenix-project#the-bottleneck\" target=\"_blank\" rel=\"noreferrer noopener\">slows down the whole product creation process<\/a>. If the bottleneck causes a total stoppage of work, you may be forced to restructure all your teams at once\u2014a process ripe with peril for any organization. To prevent such a crisis, <em>The Phoenix Project<\/em>\u2019s authors recommend that you <a href=\"https:\/\/www.shortform.com\/app\/book\/the-phoenix-project#pillar-1-fast-workflow\" target=\"_blank\" rel=\"noreferrer noopener\">constantly monitor your company\u2019s workflow<\/a> with an eye to where it moves quickly and where it gets bogged down.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why should all teams work together in a business? What are effective ways to get teams to interact with each other? Even the best product teams don\u2019t exist in isolation. How teams are organized within a business structure plays an important role in how well individual teams function. Check out how to structure a business that has teams working together under one purpose.<\/p>\n","protected":false},"author":14,"featured_media":130990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,30],"tags":[1586],"class_list":["post-129982","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-work","tag-empowered","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Structure a Business for a Seamless Work Flow - Shortform Books<\/title>\n<meta name=\"description\" content=\"While teams are working on different projects, they need to meet the same goal. 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