{"id":102716,"date":"2023-05-15T14:02:00","date_gmt":"2023-05-15T18:02:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=102716"},"modified":"2023-05-18T15:38:33","modified_gmt":"2023-05-18T19:38:33","slug":"management-team-structure","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/management-team-structure\/","title":{"rendered":"Set Up a Management Team Structure to Optimize Your Business"},"content":{"rendered":"\n<p>Do your managers efficiently and consistently manage your business&#8217;s daily operations? Or, do operational tasks constantly distract you from leading your business?<\/p>\n\n\n\n<p>If you have a <a href=\"https:\/\/www.shortform.com\/blog\/what-makes-a-business-successful\/\">successful business<\/a> and want to keep it hitting on all cylinders, you need effective systems. A well-structured management team can oversee these systems, ensure smooth operations, and optimize your business over the long haul. That frees you up to focus on leadership and <a href=\"https:\/\/www.shortform.com\/blog\/business-growth\/\">business growth<\/a>.<\/p>\n\n\n\n<p>Read more to learn how to set up an effective management team structure.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-effective-management-team-structure\">Effective Management Team Structure<\/h2>\n\n\n\n<p>Once you\u2019ve expanded your product lines and increased your profits, <strong>optimize your business&#8217;s internal systems and procedures. <\/strong>Achieve this by structuring your management team to handle day-to-day business operations. Masterson explains that this strategy improves your chances of long-term success by ensuring that all business functions run efficiently without your direct attention. Such a management team structure reduces costs and increases productivity and profits. It also allows you to focus on pursuing opportunities that fuel the ongoing growth of your business.<\/p>\n\n\n\n<p>(Shortform note: In addition to the benefits outlined above, efficient operations also <a href=\"https:\/\/www.shortform.com\/blog\/how-to-ensure-customer-satisfaction\/\">ensure customer satisfaction<\/a>, positive reviews, and a reliable source of revenue. Management experts Ken Blanchard and Sheldon Bowles (<a href=\"https:\/\/www.shortform.com\/app\/book\/raving-fans\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Raving Fans<\/em><\/a>) explain that <a href=\"https:\/\/www.shortform.com\/app\/book\/raving-fans\/step-4#consistent-delivery-creates-credibility\" target=\"_blank\" rel=\"noreferrer noopener\">customers form expectations based on their past transactions with a business<\/a>\u2014and they expect future transactions to be just as good, if not better. This means that businesses must set processes in place that allow them to provide a consistent and reliable service\u2014otherwise, they risk disappointing and losing their customers.)<\/p>\n\n\n\n<p>Masterson suggests that you follow five steps to structure your management team.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step #1<\/h3>\n\n\n\n<p>Outline all of the tasks involved in running your business and note the departments and managers who are accountable for them.<\/p>\n\n\n\n<p>(Shortform note: <a href=\"https:\/\/rindle.com\/blog\/business-process-mapping-a-complete-guide\" target=\"_blank\" rel=\"noreferrer noopener\">Business strategy experts suggest creating a thorough outline<\/a> to fully understand your operations. In addition to Masterson\u2019s advice, note the specific people responsible for carrying out each task, what triggers them to take action, and what they specifically do. Interviewing the people involved in each task will help you to gather all of the necessary information.)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step #2<\/h3>\n\n\n\n<p>Group the tasks into operational functions (for instance, accounting and <a href=\"https:\/\/www.shortform.com\/blog\/maintain-inventory\/\">inventory management<\/a>) and marketing functions (such as market research, advertising, and customer service).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step #3<\/h3>\n\n\n\n<p>Assign an overseeing manager to handle all operational functions, who will report directly to you.<\/p>\n\n\n\n<p>(Shortform note: Business experts suggest that you research the <a href=\"https:\/\/blog.hubspot.com\/marketing\/team-structure-diagrams#:~:text=of%20the%20spectrum.-,Types%20of%20Organizational%20Structure,-Functional%20Organizational%20Structure\" target=\"_blank\" rel=\"noreferrer noopener\">different types of organizational structures<\/a> and consider factors such as the size of your business, the complexity of your operations, and the industry you operate in before grouping tasks and assigning managers.)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step #4<\/h3>\n\n\n\n<p>Appoint separate overseeing managers for each of your product or service lines. They\u2019ll report directly to you. They should assign their own marketing managers, sales managers, and product development managers. For example, one overseeing manager would appoint a team of managers to handle plush toys, while another overseeing manager would appoint a different team of managers to handle plush toy storage solutions.<\/p>\n\n\n\n<p>(Shortform note: The organizational structure Masterson advocates here is a <a href=\"https:\/\/medium.com\/pldx-org\/pros-and-cons-of-the-most-popular-organizational-structures-f211e0fe205c#:~:text=Product%20Organizational%20Structure\" target=\"_blank\" rel=\"noreferrer noopener\">product-based structure<\/a>. This structure can be advantageous for businesses with many offers because it encourages each department to develop specialized skills that help shorten research, development, and marketing cycles for each specific offer. However, it can also result in higher costs due to resource duplication across multiple divisions, and it may foster an unhealthy culture of competition rather than collaboration if overseeing managers prioritize departmental profits over company-wide success.)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step #5<\/h3>\n\n\n\n<p>Set key objectives for each overseeing manager and request regular progress reports.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Advice on Setting Objectives<\/strong><br><br>While Masterson suggests that you set objectives for your managers and monitor their progress, he doesn\u2019t provide practical advice for completing this step. Therefore, we\u2019ve adapted a goal-setting process from <a href=\"https:\/\/www.shortform.com\/app\/book\/measure-what-matters\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Measure What Matters<\/em><\/a> to help you <a href=\"https:\/\/www.shortform.com\/app\/book\/measure-what-matters\/part-1-chapters-1-3\" target=\"_blank\" rel=\"noreferrer noopener\">define and measure your business objectives<\/a>.<br><br><strong>1) Define your company\u2019s overall goal: <\/strong>This is your vision of where you want to be in the next five years. It needs to be clearly defined and action-oriented. For example, generate annual revenue of $500,000.<br><br><strong>2) Identify individual objectives: <\/strong>Each of your managers need to identify their objectives. The objectives they define for themselves <strong>must align with the company\u2019s main objective<\/strong>. For example, your sales manager might set an objective to acquire X number of customers by the end of the year.<br><br><strong>3) Define your <a href=\"https:\/\/www.shortform.com\/blog\/key-results-measure-what-matters\/\">key results<\/a>: <\/strong>Your key results must be <strong>measurable sub-goals<\/strong> toward achieving your final vision. They need to include specific results and deadlines. To identify your key results, ask yourself, \u201cWhat steps do I need to complete to reach my objective?\u201d For example, your sales manager\u2019s key results might be to increase online sales by five percent every month, increase offline sales by 10% every month, and so on.<br><br><strong>4) Regularly check progress: <\/strong>Checking the progress of each key result provides valuable insights that will help you to stay on track\u2014it helps you assess the effectiveness of your current strategy and provides an opportunity to revise or update your key results. The frequency of your check-ins depends on the length of time needed to achieve each key result.<strong>&nbsp;<\/strong><br><br>Using this process to define both your long-term and short-term goals will ensure that all of your managers are:<br><br>\u2022 Focused on one final objective<br>\u2022 Aligned toward achieving this objective<br>\u2022 Accountable for the progress they make toward achieving this objective<\/td><\/tr><\/tbody><\/table><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Do your managers efficiently and consistently manage your business&#8217;s daily operations? Or, do operational tasks constantly distract you from leading your business? If you have a successful business and want to keep it hitting on all cylinders, you need effective systems. A well-structured management team can oversee these systems, ensure smooth operations, and optimize your business over the long haul. That frees you up to focus on leadership and business growth. Read more to learn how to set up an effective management team structure.<\/p>\n","protected":false},"author":9,"featured_media":37990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,14],"tags":[1029],"class_list":["post-102716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-management","tag-ready-fire-aim","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Set Up a Management Team Structure to Optimize Your Business - Shortform Books<\/title>\n<meta name=\"description\" content=\"You need effective systems to optimize your business. 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