Want to know what books Xi-Wei Yeo recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Xi-Wei Yeo's favorite book recommendations of all time.
1
More than 31 million people in the UK are gamers. The average young person in the UK will spend 10,000 hours gaming by the age of twenty-one. What's causing this mass exodus? According to world-renowned game designer Jane McGonigal the answer is simple: videogames are fulfilling genuine human needs. Drawing on positive psychology, cognitive science and sociology, Reality is Broken shows how game designers have hit on core truths about what makes us happy, and utilized these discoveries to astonishing effect in virtual environments. But why, McGonigal asks, should we use the power of games for... more More than 31 million people in the UK are gamers. The average young person in the UK will spend 10,000 hours gaming by the age of twenty-one. What's causing this mass exodus? According to world-renowned game designer Jane McGonigal the answer is simple: videogames are fulfilling genuine human needs. Drawing on positive psychology, cognitive science and sociology, Reality is Broken shows how game designers have hit on core truths about what makes us happy, and utilized these discoveries to astonishing effect in virtual environments. But why, McGonigal asks, should we use the power of games for escapist entertainment alone? In this groundbreaking exploration of the power and future of gaming, she reveals how gamers have become expert problem solvers and collaborators, and shows how we can use the lessons of game design to socially positive ends, be it in our own lives, our communities or our businesses. Written for gamers and non-gamers alike, Reality is Broken sends a clear and provocative message: the future will belong to those who can understand, design and play games. less 
Xi-Wei YeoIf you’re into gamification, like myself and my team, I highly, highly recommend Reality is Broken, by Jane McGonigal, Actionable Gamification by Yu-Kai Chou, and Gamify: How Gamification Motivates People to do Extraordinary Things, by Biran Birke. Jane McGonigal is essentially the Martha Stewart of gamification (sans prison sentence), and Yu-Kai Chou is doing great things in the field,... (Source)
Bogdana ButnarI thought I might put my money where my mouth is. I keep whining that young people are not in touch with some essential books on advertising that have helped me shape the way I practise my trade today, but I never did anything about it. So I am starting here the ultimate books to read list. I will add to it as I get suggestions and as more good books get written. (Source)
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2
For lovers of thrilling adventure and grand history, the bestselling co-author of the #1 New York Times bestseller The Dangerous Book for Boys has written a magnificent novel with a hero for the ages: the legendary, visionary conqueror Kublai Khan.
A succession of ruthless men have seized power in the wake of Genghis Khan’s death—all descendants of the great leader, but none with his indomitable character. One grandson, Guyuk, strains the loyalties of the tribes to the breaking point, and a cousin, Mongke, brutally eliminates the opposition and dispatches... more For lovers of thrilling adventure and grand history, the bestselling co-author of the #1 New York Times bestseller The Dangerous Book for Boys has written a magnificent novel with a hero for the ages: the legendary, visionary conqueror Kublai Khan.
A succession of ruthless men have seized power in the wake of Genghis Khan’s death—all descendants of the great leader, but none with his indomitable character. One grandson, Guyuk, strains the loyalties of the tribes to the breaking point, and a cousin, Mongke, brutally eliminates the opposition and dispatches his younger brothers Kublai and Hulegu to far-flung territories.
Hulegu displays his barbarity with the savage destruction of Baghdad and his clash with the Khan’s age-old enemies, the cult of assassins. But it is Kublai—refined and scholarly, always considered too thoughtful to take power—who will devise new ways of warfare and conquest as he builds the dream city of Xanadu and pursues the ultimate prize: the ancient empire of Sung China. His gifts will serve him well when an epic civil war breaks out among brothers, the outcome of which will literally change the world.
“Conqueror is as real as military fiction gets. Conn Iggulden’s story of one of history’s most ferocious and brilliant warriors is full of lessons for our warfighters today.”—Gunnery Sergeant Jack Coughlin, USMC (ret.), New York Times bestselling author of Shooter and Kill Zone: A Sniper Novel
“A rollicking, dangerous and often very gory gallop through the largest land empire the world has ever known.”—Sunday Express (U.K.)
“A thrilling journey, rippingly told . . . Iggulden’s most satisfying to date.”—The Daily Telegraph (U.K.) less Xi-Wei YeoTo be honest, I’ve always been a fiction and fantasy reader, probably ever since I realised those weird little shapes called alphabets actually made sense in a string. I credit books like Gates of Fire, the Conqueror and Emperor series by Conn Iggulden as shaping my thoughts as a leader. (Source)
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3
The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and... more The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives. less Xi-Wei YeoIf you’re into gamification, like myself and my team, I highly, highly recommend Reality is Broken, by Jane McGonigal, Actionable Gamification by Yu-Kai Chou, and Gamify: How Gamification Motivates People to do Extraordinary Things, by Brian Birke. Jane McGonigal is essentially the Martha Stewart of gamification (sans prison sentence), and Yu-Kai Chou is doing great things in the field,... (Source)
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4
Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge.
Gamification has emerged as a way to... more Organizations are facing an engagement crisis. Regardless if they are customers, employees, patients, students, citizens, stakeholders, organizations struggle to meaningfully engage their key constituent groups who have a precious and limited resource: their time. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge.
Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy. While gamification has tremendous potential to break through, most companies will get it wrong. Gartner predicts that by 2014, 80% of current gamified applications will fail to meet business objectives primarily due to poor design. As a trend, gamification is at the peak of the hype cycle; it has been oversold and it is broadly misunderstood. We are heading for the inevitable fall. Too many organizations have been led to believe that gamification is a magic elixir for indoctrinating the masses and manipulating them to do their bidding. These organizations are mistaking people for puppets, and these transparently cynical efforts are doomed to fail.
This book goes beyond the hype and focuses on the 20% that are getting it right. We have spoken to hundreds of leaders in organizations around the world about their gamification strategies and we have seen some spectacular successes. The book examines some of these successes and identifies the common characteristics of these initiatives to define the solution space for success. It is a guide written for leaders of gamification initiatives to help them avoid the pitfalls and employ the best practices, to ensure they join the 20% that gets it right.
Gamify
shows gamification in action: as a powerful approach to engaging and motivating people to achieving their goals, while at the same time achieving organizational objectives. It can be used to motivate people to change behaviors, develop skills, and drive innovation. The sweet spot for gamification objectives is the space where the business objectives and player objectives are aligned. Like two sides of the same coin, player and business goals may outwardly appear different, but they are often the same thing, expressed different ways. The key to gamification success is to engage people on an emotional level and motivating them to achieve their goals.
less Xi-Wei YeoIf you’re into gamification, like myself and my team, I highly, highly recommend Reality is Broken, by Jane McGonigal, Actionable Gamification by Yu-Kai Chou, and Gamify: How Gamification Motivates People to do Extraordinary Things, by Brian Birke. Jane McGonigal is essentially the Martha Stewart of gamification (sans prison sentence), and Yu-Kai Chou is doing great things in the field,... (Source)
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5
From the author of the bestselling The Dangerous Book for Boys
Sweeping us into a realm of tyrants and slaves, of dark intrigues and seething passions, Conn Iggulden brings us a magnificent novel of ancient Rome—and of the early years of a man who would become the most powerful ruler on earth.
In a city of grandeur and decadence, beauty and bloodshed, two boys, best friends, dream of glory in service of the mightiest empire the world has ever known. One is the son of a senator. The other is a bastard child. As young Gaius and Marcus grow to... more From the author of the bestselling The Dangerous Book for Boys
Sweeping us into a realm of tyrants and slaves, of dark intrigues and seething passions, Conn Iggulden brings us a magnificent novel of ancient Rome—and of the early years of a man who would become the most powerful ruler on earth.
In a city of grandeur and decadence, beauty and bloodshed, two boys, best friends, dream of glory in service of the mightiest empire the world has ever known. One is the son of a senator. The other is a bastard child. As young Gaius and Marcus grow to manhood, they are trained in the art of combat—under the tutelage of one of Rome’s most fearsome gladiators. For Marcus, a bloody campaign in Greece will become a young soldier’s proving ground. For Gaius, the equally deadly infighting of the Roman Senate will be the battlefield where he hones his courage and skill. And for both, the love of an extraordinary slave girl will be an honor each will covet but only one will win. But as Rome is thrust into the grip of bitter conflict, as every Roman prepares to take sides in the coming battle, Gaius and Marcus’s friendship will be put to the ultimate test.… less Xi-Wei YeoTo be honest, I’ve always been a fiction and fantasy reader, probably ever since I realised those weird little shapes called alphabets actually made sense in a string. I credit books like Gates of Fire, the Conqueror and Emperor series by Conn Iggulden as shaping my thoughts as a leader. (Source)
David SiskConn Iggulden's Emperor series. I always admired the Roman army's organisation, advances in strategy, technology of their war machines, etc. Also this series shows how great leaders can lead smaller units to victory through strategy, ability to adapt in situations, and better systems and communications, and training. Of course, the series also shows how material wealth and ego can make people... (Source)
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6
In 480 B.C., two million Persian invaders come to the mountain pass of Thermopylae in eastern Greece, where they are met by 300 of Sparta's finest warriors. The Greek loyalists battle for six days in a prelude to their ultimate victory. more In 480 B.C., two million Persian invaders come to the mountain pass of Thermopylae in eastern Greece, where they are met by 300 of Sparta's finest warriors. The Greek loyalists battle for six days in a prelude to their ultimate victory. less 
Ron ConwayThe story of the battle of 300 Spartan soldiers against the Persian army. (Source)
Zach Even EshFrom @SPressfield
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I love this excerpt from his book.
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It reminds me of many things and people...
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people who tell you how to grow your gym yet they have never owned a gym a day in their life.
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People who… https://t.co/73UaLfH55K (Source)
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7
Few gave tiny Singapore much chance of survival when it was granted independence in 1965. How is it, then, that today the former British colonial trading post is a thriving Asian metropolis with not only the world's number one airline, best airport, and busiest port of trade, but also the world's fourth–highest per capita real income?
The story of that transformation is told here by Singapore's charismatic, controversial founding father, Lee Kuan Yew. Rising from a legacy of divisive colonialism, the devastation of the Second World War, and general poverty and disorder following... more Few gave tiny Singapore much chance of survival when it was granted independence in 1965. How is it, then, that today the former British colonial trading post is a thriving Asian metropolis with not only the world's number one airline, best airport, and busiest port of trade, but also the world's fourth–highest per capita real income?
The story of that transformation is told here by Singapore's charismatic, controversial founding father, Lee Kuan Yew. Rising from a legacy of divisive colonialism, the devastation of the Second World War, and general poverty and disorder following the withdrawal of foreign forces, Singapore now is hailed as a city of the future. This miraculous history is dramatically recounted by the man who not only lived through it all but who fearlessly forged ahead and brought about most of these changes.
Delving deep into his own meticulous notes, as well as previously unpublished government papers and official records, Lee details the extraordinary efforts it took for an island city–state in Southeast Asia to survive at that time.
Lee explains how he and his cabinet colleagues finished off the communist threat to the fledgling state's security and began the arduous process of nation building: forging basic infrastructural roads through a land that still consisted primarily of swamps, creating an army from a hitherto racially and ideologically divided population, stamping out the last vestiges of colonial–era corruption, providing mass public housing, and establishing a national airline and airport.
In this illuminating account, Lee writes frankly about his trenchant approach to political opponents and his often unorthodox views on human rights, democracy, and inherited intelligence, aiming always "to be correct, not politically correct." Nothing in Singapore escaped his watchful eye: whether choosing shrubs for the greening of the country, restoring the romance of the historic Raffles Hotel, or openly, unabashedly persuading young men to marry women as well educated as themselves. Today's safe, tidy Singapore bears Lee's unmistakable stamp, for which he is unapologetic: "If this is a nanny state, I am proud to have fostered one."
Though Lee's domestic canvas in Singapore was small, his vigor and talent assured him a larger place in world affairs. With inimitable style, he brings history to life with cogent analyses of some of the greatest strategic issues of recent times and reveals how, over the years, he navigated the shifting tides of relations among America, China, and Taiwan, acting as confidant, sounding board, and messenger for them. He also includes candid, sometimes acerbic pen portraits of his political peers, including the indomitable Margaret Thatcher and Ronald Reagan, the poetry–spouting Jiang Zemin, and ideologues George Bush and Deng Xiaoping.
Lee also lifts the veil on his family life and writes tenderly of his wife and stalwart partner, Kwa Geok Choo, and of their pride in their three children –– particularly the eldest son, Hsien Loong, who is now Singapore's deputy prime minister.
For more than three decades, Lee Kuan Yew has been praised and vilified in equal measure, and he has established himself as a force impossible to ignore in Asian and international politics. From Third World to First offers readers a compelling glimpse into this visionary's heart, soul, and mind. less 
Herman MashabaAt long last - Just finished reading this great & profound book by Lee Kuan Yew. This is a MUST read book https://t.co/apwQTxev4A (Source)
Xi-Wei YeoNon-fiction, I’d definitely credit From Third World to First: The Singapore Story by Lee Kuan Yew as one of my key inspirations. Lee Kuan Yew was one of the greatest leaders and thinkers of the 20th Century, and as a Singaporean, understanding his struggles and candidness behind his “hard” decisions was revelatory. (Source)
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8
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different?
His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player,... more In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different?
His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player, why Asians are good at math, and what made the Beatles the greatest rock band. less 
James AltucherGladwell is not the first person to come up with the 10,000 hour rule. Nor is he the first person to document what it takes to become the best in the world at something.
But his stories are so great as he explains these deep concepts.
How did the Beatles become the best? Why are professional hockey players born in January, February and March?
And so on. (Source)
Cat Williams-TreloarThe books that I've talked the most about with friends and colleagues over the years are the Malcolm Gladwell series of novels. Glorious stories that mix science, behaviours and insight. You can't go wrong with the "The Tipping Point", "Outliers", "Blink" or "David & Goliath". (Source)
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9
Why do you do what you do?
Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?
People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.
more Why do you do what you do?
Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?
People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. It was their natural ability to start with why that enabled them to inspire those around them and to achieve remarkable things.
In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way—and it's the complete opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be lead, and people can be inspired. And it all starts with WHY.
Any organization can explain what it does; some can explain how they do it; but very few can clearly articulate why. WHY is not money or profit—those are always results. WHY does your organization exist? WHY does it do the things it does? WHY do customers really buy from one company or another? WHY are people loyal to some leaders, but not others?
Starting with WHY works in big business and small business, in the nonprofit world and in politics. Those who start with WHY never manipulate, they inspire. And the people who follow them don't do so because they have to; they follow because they want to.
Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire. This book is for anyone who wants to inspire others or who wants to find someone to inspire them. less 
Tony RobbinsThe basis of this book is so important to anyone looking to increase their influence, profits or impact. People won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. When you start with the why, everything else falls into place. This book is so impactful, I consider it required reading. (Source)
Richard BransonToday is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. (Source)
Tony HsiehOver the years he’s [] recommended well over 20 business books — including his own, the 2010 bestseller Delivering Happiness and you can always find what he’s currently reading atop his cluttered desk. Start with Why is amogst those titles. (Source)
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