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Ionut Danifeld's Top Book Recommendations

Want to know what books Ionut Danifeld recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Ionut Danifeld's favorite book recommendations of all time.

"There's fake corporate marketing and then there's real marketing. This is the real stuff for real people." -Ben Cohen, co-founder of Ben & Jerry's Ice Cream

These days consumers are paying less and less attention to advertising. A majority already zap commercials, and new technology keeps making it easier to tune out marketing messages.

Mark Hughes has written a breakthrough guide to the art of successful buzzmarketing which many people talk about but few truly understand. He draws on his own real-world experience as an executive and...

Ben CohenThere's fake corporate marketing and then there's real marketing. This is the real stuff for real people. (Source)

Steve ForbesA business book that’s both entertaining and useful for big brands and start-ups alike. (Source)

Brian SwetteBuzzmarketing works. It’s not just a nice-to-have, it’s a must-have! (Source)

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The Internet of Money is a collection of inspiring and visionary talks by world-renowned bitcoin expert Andreas M. Antonopoulos, describing the future of money in an approachable, engaging and amusing way suitable for all audiences, whether technical or not. Andreas M. Antonopoulos has delivered more than 150 talks on the topic of bitcoin and blockchain to audiences all around the world. This collection represents some of the best talks, edited for clarity and readability. Each talk is a quick and easy read and stands independently of all the others. You can pick this book up for just 5... more
Recommended by Hong Qi Yu, Ionut Danifeld, and 3 others.

Hong Qi YuThis book gives you all the motivation you need to bravely venture out and dive into the cryptocurrency world, which is quite interesting if that’s what you’re looking for. I would say it serves as the slight push some might need. (Source)

Ionut DanifeldIt's difficult to pinpoint an exact moment because all of the books helped me in a way. Probably a recent example was the book The Internet of Money by Andreas M. Antonopoulos. He is talking about Bitcoin and cryptocurrency. After reading this book I was, damn that's the future and I need to start investing in this technology. Didn't stop ever since. (Source)

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Attract, engage, and delight customers online"Inbound Marketing: Get Found Using Google, Social Media, and Blogs" is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online.

With outbound marketing methods becoming less...
Recommended by Ionut Danifeld, Irina Nica, and 2 others.

Ionut DanifeldIf you want to find a niche and adapt to the marketing, one of my favorite techniques is Inbound Marketing. Great book to understand what's inbound marketing and how you can use effectively this technique for your business or clients. (Source)

Irina NicaInbound Marketing by Brian Halligan and Dharmesh Shah - if you’re working in B2B or you’re working on your own SaaS product, you have to learn the basics of Inbound Marketing. I do admit that the concept of “inbound marketing” is evolving and you should also follow marketing blogs to make sure you’re up to date with the latest practices in SEO, Facebook Marketing, etc. However, if you’re just... (Source)

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The Essential How-To Guide for Social Media Marketing by Leading Expert Shama Hyder, Named “Social media’s zen master of marketing” by Entrepreneur magazine and One of LinkedIn’s “Top Voices” in Marketing & Social in 2015

In 2001, at the dawn of the millennium—and the digital marketing age—the first edition of The Zen of Social Media Marketing became a global hit. In the ensuing years, updated editions helped even more marketers, entrepreneurs, students, and professionals of all types navigate the sometimes-stressful world of social media. Now, this new, fully...
Recommended by Ionut Danifeld, and 1 others.

Ionut DanifeldI remember that in my beginning of my career I was working mostly on offline marketing and this new era of digital marketing was emerging. I didn't have any course during my university regarding online marketing and I was clueless where to start. A book that helped me a lot was: The Zen of Social Media Marketing by Shama Hyder. Sometimes people ask me how to start and my answer is still: read... (Source)

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The Story of Success

In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers"--the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different?

His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. Along the way he explains the secrets of software billionaires, what it takes to be a great soccer player,...

Bill Gates[On Bill Gates's reading list in 2011.] (Source)

James AltucherGladwell is not the first person to come up with the 10,000 hour rule. Nor is he the first person to document what it takes to become the best in the world at something. But his stories are so great as he explains these deep concepts. How did the Beatles become the best? Why are professional hockey players born in January, February and March? And so on. (Source)

Cat Williams-TreloarThe books that I've talked the most about with friends and colleagues over the years are the Malcolm Gladwell series of novels. Glorious stories that mix science, behaviours and insight. You can't go wrong with the "The Tipping Point", "Outliers", "Blink" or "David & Goliath". (Source)

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