The Package Design Book
Ranked #63 in Logo Design
All wrapped up
An international guide to contemporary packaging design
Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories--beverages, food, body, luxury, and other markets--and no fewer than 50 sub-categories.
Featuring a selection of hundreds of works, this book brings... more
An international guide to contemporary packaging design
Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories--beverages, food, body, luxury, and other markets--and no fewer than 50 sub-categories.
Featuring a selection of hundreds of works, this book brings... more
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