The Four Steps to the Epiphany

Successful Strategies for Products That Win

Ranked #9 in Lean Startup, Ranked #28 in Startupsee more rankings.

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones.

Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and...

Reviews and Recommendations

We've comprehensively compiled reviews of The Four Steps to the Epiphany from the world's leading experts.

Ron Conway Recommends this book

Andrew Chen General Partner/Andreessen HorowitzRecommends this book

Azeem Azhar Creator/Exponential ViewRecommends this book

Ryan Hoover Too much (good) info but thankfully there's a summary in the Appendix. (Source)

Neal O'Gorman I must confess that I did not actually read the full book. I did read one particular summary which really helped me think about building a startup in a very different way. Having spent much of time before starting my second business as a product manager, the advice ensured a more customer-centric rather than product-centric approach. (Source)

Matthieu David-Experton Question: What books would you recommend to young people interested in your career path? Answer: I would recommend the following ones: The Hard Thing About Hard Things Who? How to recruit A players Les Cles du futur by Jean Staune (in French) All the books written by Peter Drucker (The Essentials of Drucker) The 4 steps to the Epiphany by Steve Blank Freakonomics The books by Jack Welsh (especially for French people as it is somewhat contrarian to their education) (Source)

Craig Pearce If you are reading to learn skills that can be implemented in your startup, I’d recommend The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful by Eric Reis and actually avoid its predecessor The Four Steps to the Epiphany: Successful Strategies for Products That Win by Steve Blank until later in your career. (Source)

Antonio Eram This book was recommended by Antonio when asked for titles he would recommend to young people interested in his career path. (Source)

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