Sticky Branding

12.5 Ways to Stand Out, Attract Customers, and Grow an Incredible Brand

Recommended by Jeremy Miller, and 1 others. See all reviews

Ranked #21 in Branding

Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. It’s achievable for any business willing to break away from the industry norms and find innovative ways to serve its customers.

Based on a decade of research into what makes companies successful, Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries. By following their...

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